Pre-production: Advert overview

Overview: Our television advertisement will be an advert that has a snappy song in the background and the change of clothing will be done in a snappy and quick fashion. The clothes will change as the location or environment changes. The first scene is us showing the sportswear by having our main actor run into the school building in a sporty mood. There are many different camera shots like following the actor and a wide shot, which shows the actor coming towards the camera. The next scene starts within the building. The actor slowly walks through the doors with smart clothes and walks through the building towards the elevator. The actor then opens the elevator door and then walks in, faces the camera and tidied up his tie. After the doors close the actor will be seen coming out of a different elevator and wearing more casual clothes. Outside the elevator his friends, who are also wearing casual clothes, wait for the main actor. When he comes out they all follow him up the stairs and back out of the building. The actors then are shown just causally walking and then a camera shot of the main actor’s clothes are shown. The screen then goes to the logo name and other details.