Dairy Log

Diary entries
18/02/13 
This was the first lesson that we got our brief, after reading the brief we started researching similar companies that sell the same clothes. We started to look at their adverts and also their websites to see the clothes they sell.

25/02/13
 This week we started to think of initial ideas for our logo for the company. We listed all ideas which we thought are relevant and are also very catchy and the logo is eye catching.

04/03/13 
This week I and my group thought about actual ideas that we could include in our advert. This included thinking about the mise-en-scene.

11/03/13 
This week we came up with the idea for our advert. We then created our storyboard which showed every scene that we would have in our advert.

18/03/13 
This week we completed the rest of the pre-production work that we needed to complete on blogger. We also planned out a shooting schedule which we would then follow.

25/03/13 
Now we started to film

01/04/13 
We carried on filming the next part to our advert to started to re do any shots which we thought didn’t fit in properly, this would help us to make a more professional advert, for our company just wear.

08/04/13
 today we started editing on premier pro, we started to put our footage together to see how it looks at the beginning of our advert. We started to look at how we can use different effects to make the advert flow properly and nicely.

15/04/13

 After we started editing our work it didn’t seem right and we thought we can make the advert better so we started to look at different ideas on how to make the advert better.


22/04/13
 We started filming our new idea of our advert to see how this will be better but similar to our previous idea.

29/04/13 
This week we uploaded all of our footage on to the computer and we started to edit our advertisement.

06/05/13 
This week we carried on editing our advertisement. We applied the finishing touches to the
advertisement and we added all other things that we needed to like sound.

13/05/13
 In today’s lesson we finished of our advert and started to evaluate how well it portrays our brief. “Make a clothing advert for an age group between 16 to 23 year old, the clothes that the company sells are similar to BANK.